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June 2015

social media
Jun 19 2015

Your Guide to Maximizing Your Social Efforts

Frustrated by your lack of results on Social Media?   Do you find yourself going through the motions of posting on Social Media on behalf of your company and hating every second of it because you feel like you’re wasting your time? Are you frustrated with the lack of results your efforts are producing? Well, you’re not alone.   Nowadays, everyone and anyone is on social; my grandma posts ridiculous (and sometimes hilarious!) cat memes on Pinterest and my 2 year-old nephew has more friends than I do on his Facebook account.     So of course,...

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Email-Marketing
Jun 05 2015

Key Components of a Successful Email Marketing Program

Is Email Marketing Right for Your Company?   With so many digital marketing tools available today, the most direct and cost effective method continues to be Email Marketing. Flexible and responsive, communicating with your customers and prospects via email allows your company to target your message to meet your customers’ specific needs, build rapport and gain insight into what content and images work best.   When creating an effective strategy, it’s important to consider where your customer is in the ongoing sales process. Would you send a “Welcome to Our Company” email to a...

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