September 2015 |
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September 2015

Sep 09 2015

The Importance of URL Structure

Why URL Structure Shouldn’t be Ignored   Until recently, URL structure was largely ignored from an SEO standpoint. Nowadays, however, SEOs are realizing the significant role URLs can play in Google rankings. This important substitute for an IP address informs users and search engines on what the page consists of.   An ideal URL should be simple and straight to the point, without a series of confusing letters, numbers or symbols. A well structured, easily readable URL can contribute to a boost in rankings, especially for smaller businesses.   URL’s That Could Use Restructuring To give you...

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