Don’t Be Turned Off by Offline Marketing No matter how much you invest in your online efforts, or digital marketing, you’d be remiss to ignore offline efforts entirely. As a small business owner, you are your best brand ambassador and you represent your business, practice, product, or service. So wherever you are and whatever you …
How to Increase Traffic AND Conversion Rates Search engine optimization (SEO) has traditionally been able to improve your site’s traffic, performance, and ultimately achieve high organic traffic all on its own. Now in 2015, although still incredibly important, SEO is only one component of what is available and necessary in the online marketing world. In order …
Frustrated by your lack of results on Social Media? Do you find yourself going through the motions of posting on Social Media on behalf of your company and hating every second of it because you feel like you’re wasting your time? Are you frustrated with the lack of results your efforts are producing? Well, …
Is Email Marketing Right for Your Company? With so many digital marketing tools available today, the most direct and cost effective method continues to be Email Marketing. Flexible and responsive, communicating with your customers and prospects via email allows your company to target your message to meet your customers’ specific needs, build rapport and …
Is it realistic to provide a static deadline to get your site ranking? Unfortunately, no. Although it would be nice, the truth is that there are too many things in play, that SEO is changing literally every day, and that the biggest search engine in the game, Google, is constantly keeping us on …
4 Things to Keep in Mind When Creating Awesome SEO Content In the realm of SEO, there are many factors to consider. From choosing your keywords to analyzing site traffic, and even staying on top of Google’s many updates, there’s a lot that this three-letter acronym encompasses. And creating content, not just words on …
Creating a Mobile Friendly Landing Page on a Budget Intact Info has the latest dish from Google about going mobile and recently, we have uncovered some inconsistencies in their testing for mobile issues. If you are using the Mobile-Friendly Test that Google is promoting, know that the tool is unable to crawl a website …
They Call It “Mobilegeddon” The New Mobile Friendly Website Guidelines Mobilegeddon is a world (wide web) epidemic of traffic and rankings falling as a result of the newest Google mobile website guidelines. For the past few years, analysts, website owners and webmasters like us at Intact Info have complained that Google was too vague …
You already know that to compete in today’s digital marketplace, you need your website to be accessible not only through desktop computers, but smartphones as well. Recently, Google has announced something BIG: if your website is not mobile friendly to the revised guidelines by April 21, 2015 you will notice a significant drop in search …
Local Search Marketing Part 4 Here at Intact Info, we know how hard it can be to get your business off the ground, so we have given you our top 10 strategies to help get local business. Building a website that works well with Google’s local search guidelines is crucial but there is a whole …