Digital marketing is continuously evolving along with the technology around it. As social media, smartphones and video content dominate advertising, marketing trends are becoming more sophisticated to align with this. With all of these different channels, marketers need to be aware of all the different avenues where they can showcase their products and services. With …
Why URL Structure Shouldn’t be Ignored Until recently, URL structure was largely ignored from an SEO standpoint. Nowadays, however, SEOs are realizing the significant role URLs can play in Google rankings. This important substitute for an IP address informs users and search engines on what the page consists of. An ideal URL should …
How to Increase Traffic AND Conversion Rates Search engine optimization (SEO) has traditionally been able to improve your site’s traffic, performance, and ultimately achieve high organic traffic all on its own. Now in 2015, although still incredibly important, SEO is only one component of what is available and necessary in the online marketing world. In order …
Is it realistic to provide a static deadline to get your site ranking? Unfortunately, no. Although it would be nice, the truth is that there are too many things in play, that SEO is changing literally every day, and that the biggest search engine in the game, Google, is constantly keeping us on …
4 Things to Keep in Mind When Creating Awesome SEO Content In the realm of SEO, there are many factors to consider. From choosing your keywords to analyzing site traffic, and even staying on top of Google’s many updates, there’s a lot that this three-letter acronym encompasses. And creating content, not just words on …
Creating a Mobile Friendly Landing Page on a Budget Intact Info has the latest dish from Google about going mobile and recently, we have uncovered some inconsistencies in their testing for mobile issues. If you are using the Mobile-Friendly Test that Google is promoting, know that the tool is unable to crawl a website …
You already know that to compete in today’s digital marketplace, you need your website to be accessible not only through desktop computers, but smartphones as well. Recently, Google has announced something BIG: if your website is not mobile friendly to the revised guidelines by April 21, 2015 you will notice a significant drop in search …
Learn Effective SEO Techniques for 2015 Welcome back to my third and last installment of SEO myths in 2015 debunked! In 2015, we continue to see a definite shift in search engine optimization strategies and techniques. It is our job to provide you with the best up-to-date techniques and keep you informed on those …
Unraveling the Mysteries of SEO for Small Businesses In SEO, we continue to see updates that further change search results. At Intact Info, we are here to guide you through those changes and help you outshine your competition in search engine results. I recently wrote about debunking SEO Myths for 2015, and I am …
Search engine optimization saw a lot of changes in 2014, some good and plenty bad. Each year Google changes their algorithm 500 to 600 times, most of which are minor and go unnoticed. But some changes such as Hummingbird, Penguin, and Pigeon had significant changes that drastically changed search results. Now in 2015, we are …